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AI Insights
Uber Eats is aggressively leveraging scarcity to drive urgency
Uber Eats significantly increased its focus on Scarcity Bias, rising from 21.3% in January to 38% in December.
AI insights
Uber Eats’ consistent restaurant ad focus vs. Deliveroo’s shift
AI insights
Opportunity for Uber Eats in grocery ads
Nyssa Packard